The Music Business Blog

Indie Artists, Labels and Managers

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What does A&R Look Like In The Digital Age?

#a&r #artistrepetoire #digital #indieartists #indielabels #talent Nov 23, 2024

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In the vibrant and ever-evolving world of music, the role of Artists and Repertoire (A&R) has always been the linchpin of success. But as the digital age dawned, the landscape of A&R began to shift. The rise of the internet and social media platforms like YouTube, SoundCloud, TikTok, and Instagram revolutionized how talent was discovered.

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